Live broadcasts are nothing new, but you can monetize and grow your business by partnering by inviting and participating in a live on Instagram. Not long ago, the platform expanded the lives to up to four people, a wonderful possibility to expand your follower count, expand your brand and grow even more.
Did you know, for example, that according to data collected by a survey carried out by Instagram itself:
Looking at the numbers, the phenomenal power of this social network for business is clear. In addition, it is possible to earn money from Lives through the badges available for business profiles.
With that in mind, we decided to bring you this simple step-by-step guide on how to ask to participate, how to include guests, and how to accept invitations to a live on Instagram.
Afterward, we will explain how to open a Live Room and finally, we will bring you some information about other important Lives features that will help you a lot!
It doesn’t matter if you’ve been invited before or if you want to join a live on Instagram to contribute or just say hi, being added to a live stream is very simple.
First of all, you need to enter the LIVE you want to participate in and then tap the “Request” button in the comments section and “Send Request”.
If your application is accepted, you will receive a notification confirming your participation. Stay tuned as you will have a brief moment to prepare to go live.
The app screen will be split in half, showing you and the other person, and then you can start interacting. Likewise, when you want to leave, it will be as easy as entering.
Click on the “X” and confirm by tapping on “Exit”. Finally, tap on “Finish”.
If the live is yours, after going live on Instagram, you can invite someone who is watching to participate in the live on Instagram with you.
To do so, follow the guide below:
If you are doing a live on Instagram and any guest wants to participate, a notification will appear for you in the comments section.
To accept, tap the “View” button and add or cancel the request.
In the icon with two smiley faces, in the lower menu, you will see a red number with the number of requests to join your broadcast. To see requests, tap the icon.
As always, you can remove guests and add others at any time.
According to Instagram itself, Live Rooms, as live chats for up to four people are called, are excellent ways to monetize your content, in addition to increasing your engagement and getting known by the followers of your live partners.
To start your Live Room, you can follow the same pattern as traditional broadcasts.
With Live Rooms, followers of everyone in attendance can be notified about the broadcast, a sensational feature to increase everyone’s engagement and reach.
Each live room is moderated by the presenters, who can block offensive words or ban followers who go over the limit.
According to the social network, in future updates, the feature of moderators (users who do not participate in the video, but have control over the chat of viewers) is already being considered. A super positive point for you, if you are a social media manager.
In addition to the possibilities explained above, Instagram offers a wide range of features for your live on Instagram, see below some of these features that we have listed:
And, if you are looking for any of these features and you are not finding it, it could be that your version of the application is not up to date.
Some features may not be available in older versions.
But this can be solved simply by going to your phone’s app store and updating the app.
If you have a business profile and want to leverage your reach on networks, the more diverse your content, the greater the chances of reaching your target audience and connecting them with your brand.
Still, it has to be considered that the resources of the platforms are free, super easy to access, and have enormous potential to connect with followers.
It is worth remembering that, despite all this, attention to detail is essential. Always remember to pay attention to:
In short, there are thousands of ways to grow your followers, engage your audience, connect with your network and expand the possibilities of your business, you just need to explore the features and your creativity. And remember that done is better than perfect, right?
Expecting your first live to be sensational and have thousands of participants may be far from your reality. But starting to build that relationship with your followers, looking for business partners you believe in and trust to start these journeys is a great start.
Gradually trust increases and you will be interacting with your guests and putting on a show!
Ah, Instagram is one of the top networks in the world in terms of monthly users, which says one thing: it is really worth investing your time, dedication, and planning in this platform.
Streaming live videos together is an excellent way to connect in real-time, learn and teach, have fun and strengthen your network of friends and partners.
So jump on the opportunities, call a partner to do a live or accept an invitation and then tell us how your experience was. And if there’s anything else you’d like to know about, let us know in the comments so we can help you.
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